And Then I Met Margaret – Design, Direction and Social Media Management
Successfully managed an Amazon.com International Bestseller publishing campaign for "And Then I Met Margaret" through strategic use of Social Media, Email Marketing, and the creation of companion pieces and content.
Top: Art Direction for book cover. Design by Bookwrights.
Below: Design and illustration for a series of "Ordinary Guru" articles. Successfully secured placement on the Huffington Post.
Final: Through the use of the online "How To" website, snapguide, I created an off-beat piece that promotes the book. It shares enough about the books content without blatantly promoting it. The rules of Social Media best practice dictates that you must give value before you earn the trust of potential buyers.